If you’re in the Northern Hemisphere right now, you may be dealing with inclement winter weather. That in turn means your local public officials are dealing with how to communicate during a crisis. Project practitioners can learn from them.
Late last month in New York, New Jersey and the New England region in the United States, officials were tasked with preparing citizens for a snowstorm called “historic” before it arrived—but which ultimately spared New York City and neighboring New Jersey. New York City Mayor Bill de Blasio had to defend the decisionto shut down the city’s subway system due to snow for the first time in its 110-year history.
Similarly, project managers must be aware of the downsides involved with communicating risks on fast-changing projects to stakeholders. If flagged risks don’t materialize, we might find ourselves unable to gain cooperation at a later date.
Here are three communication rules of thumb, each corresponding to a project stage, to keep in mind when you have imperfect information about a project with constantly changing variables—but still must address stakeholders.
1. Plan ahead: One of the first rules of crisis management is to be fully prepared for a crisis.In New York City last month, we saw de Blasio and Gov. Andrew Cuomo get out early and explain that the forecast indicated the storm could be the largest in the city’s history. Only 6 inches of snow ended up falling, but the city’s leadership did have a good plan and did effectively prepare the population for the storm.
What can practitioners take away from this? Depending on the type of project you are running, take a few moments to think about how you are going to communicate with your team in case of a problem or uncontrollable event occurring, even if it’s just laying out the steps you need to take on the back of an envelope.
2. Have a clear message:When you are communicating in a variable or crisis situation for your project, you need to have a consistent message, even if you are delivering imperfect or changing information.
Think about how the U.S. National Weather Service issues “advisories,” “warnings” and “watches.” Although some people can be confused by these terms, the service’s definitions of them are distinct.
As a project manager, you may want to put your stakeholder messages into three categories: best case, worst case and most likely case, for example. Choose whichever categories work for your project and clearly define them. Bottom line: Confidently communicate what you know and how it will impact the project and your stakeholders.
3. Review and adapt: Like all good project managers, you likely review best practices at the end of your project. If the project involved communicating in crisis—whether related to weather or a different kind of variable circumstance—it’s especially important to take a few moments at the end to review what worked and what didn’t.
Like the planning and messaging stages noted above, the review doesn’t need to be highly complex. These questions can elicit communications lessons learned:
• How well did my plan allow me to begin communicating early in the crisis?
• Was my message easy for all stakeholders to understand?
• What about my communication delivery methods worked? What didn’t work?
• Did stakeholders respond to my message in the way that I wanted?
These are just three approaches crisis communications. How have you overcome communication challenges driven by project crises or adverse situations in your organization?
By Conrado Morlan
For most of us, good isn’t good enough — we want to be the best at what we do.
Becoming an elite project management professional requires focus, drive and a willingness to learn from our role models, whether they are bosses, team members or co-workers performing very different functions in the organization.
You may not possess all of their abilities, but some of the traits you admire in them are within you. Becoming an elite practitioner is partly about tapping into your hidden inner potential. I believe that a crucial part of professional development is developing a mindset that will unlock your abilities.
To that end, I adapted the following mental strategies from The Champion’s Mind: How Great Athletes Think, Train, and Thrive by Jim Afremow. Based on high-performance psychology research, these strategies will help you learn how to think, feel and act like one of the best.
1) See Success
Imagine yourself at the end of the project, when the product or service has been delivered and the organization has achieved its strategic goals. Visualize the ideal scenario: a satisfied project team, optimized processes, and satisfied internal and external customers.
This will help you define the optimal project execution and “turn on” success in your mindset.
2) Stay Positive
You may be assigned to a project in an area in which you lack experience. Identify your deficiencies at the beginning of the project and define a strategy on how to address them — bring an expert to your project team, identify a mentor or train yourself.
3) Do Not Panic
Projects are not a bed of roses. You will have to deal with changes in scope and risks, difficult teammates and resource constraints. Resilience is an important trait for project managers. Focus on the solution, not the problem. Dogged determination will help you reach your professional goals.
4) Be Confident
When meeting the project board, what is your body language saying? Are you smiling? Research shows that “power posing” can positively affect the brain and might even have an impact on your chances for success. Adopt the pose of a powerful project management professional!
5) Evaluate Progress
Assess yourself: How well are you emulating the behaviors of your role models? What did you do that was good? In which areas do you need to improve? What changes do you need to implement? This evaluation will give you perspective on how close or far you are from your goals.
What are your strategies for taking your performance to the next level? What do you think sets the very best project management professionals apart from the rest?
Seattle's Troubled Tunnel: 3 Communications Tips for Regaining the Public's Trust
Human Aspects of PM,
PM & the Economy,
PM Think About It,
Categories: Best Practices, Change Management, Communication, Complexity, Ethics, Generational PM, Government, Human Aspects of PM, Leadership, Lessons Learned, PM & the Economy, PM Think About It, Program Management, Project Delivery, Project Failure, Project Planning, Social Responsibility, Stakeholder, Strategy, Teams
One of the biggest public works projects in the United States right now has some major problems. It’s a more than $3 billion effort in Seattle, Washington to replace the Alaskan Way Viaduct, an aging elevated highway on the city’s waterfront, with a 2-mile-long tunnel. If you’ve been keeping an eye on the project, you know that the tunnel-boring machine (dubbed “Bertha”) broke down more than a year ago, creating various challenges and overruns. Public outcry is mounting.
Now, if you’re like me and believe in the power of communication to ensure that projects run more smoothly, the tunnel project has highlighted the need for more openness, better stakeholder management and speaking to your audience in understandable ways, instead of falling into buzzwords or corporate speak.
If I were working on the project right now, here are three things I would look at to regain the public’s trust and help everyone in Seattle and the state of Washington understand exactly where the project is.
1. Be willing to convey incomplete information. The project’s big challenge is that the machine built specifically for drilling the tunnel encountered a setback when it struck a metal pipe during the excavation process. Unfortunately, it took project leaders over a week to convey the extent of Bertha’s problem, the course of action and any sort of timeline to get things back on track. Since Bertha stopped working in December 2013, information has trickled out to stakeholders.
The project’s leaders could have set a much different tone early on by stating what they know and what it means to the project—along with an acknowledgement that they really aren’t 100 percent sure what the solution is, and a clear statement that they will work to provide status updates to all stakeholders as often as possible.
Instead, it’s been “hard to get straight answers,” as the Seattle radio station KUOW put it.
2. Be honest. This really goes hand in hand with the first point about having the confidence to convey information that is accurate, even if it is incomplete. The public has begun to doubt that project leaders are being honest about the tunnel’s current status and future. This is partly because when the city’s department of transportation (DOT) or the state government has updated the community about the project, they have given information that seems farfetched and is tough to believe in light of Bertha’s lack of progress.
Case in point: A DOT official recently toldSeattle’s City Council that the project was “70-percent complete.” That claim was met with a great deal of skepticism by journalists and members of the community.
The lesson for project managers is: Don’t fudge information to avoid blowback. In the long run, you are putting your project at a strategic disadvantage because you may lose funding or you may come under heavier oversight…or worse. So just explain things in an honest and forthcoming manner.
3. Be consistent in the delivery of information. A lack of consistent communications has been one of the big failings for the Seattle project team. And when there’s an information void, it will usually be filled by something you aren’t going to like. In this instance, the lack of communications has led to a real breakdown of trust.
That’s why you need to make a plan for communicating consistently with stakeholders. It should include the best ways to communicate with specific stakeholder groups, and a plan for gathering accurate, up-to-date information from the project team. To ensure timely gathering, build the consistent delivery of information into day-to-day project activities. Set a schedule of when you want your team members to communicate information to you, and hold them accountable.
In turn, you need to inform key stakeholders of when and how you’ll communicate information to them, and then stick to that plan.
In most cases, communications comes down to recognizing the importance of clarity in effective project leadership. In Seattle, you can see what a lack of a clear process can do to the trust between stakeholders and the project team. I’m confident that most unsuccessful projects began to unravel when communications stopped being clear and consistent.
What do you think?
By Conrado Morlan
It was a cold and windy morning in Chicago as I lined up among more than 40,000 runners from all over the world. I was ready to start my seventh marathon.
I had set five hours as my target finish time, and I joined a team of runners with the same goal. Before the race at the assigned corral, I met my fellow runners and the pacers who would keep us at the correct speed.
After running the first mile with the group, led by the pacers, I inevitably started to think as a project manager. I realized the race mimics an agile Scrum project, and I began to identify roles and responsibilities based on the context of the race.
The pacers played the Scrum master role. At the end of every mile, they confirmed that the runners’ cadence was right, providing feedback on speed and recommendations on hydration. At the same time, they led the stand-up, checking with every runner on how he or she was doing and if anyone would need additional support. Pacers also kept updating the backlog to ensure product increments were delivered by the runners on every sprint.
The group of runners was the self-managed development team. We had acquired the skills and abilities required to run the race after weeks of training. Our project was set to be completed in eight imaginary sprints of 3.1 miles (5 kilometers) each and would deliver the final product — the ninth sprint. It was our task to keep the cadence and burn rate constant.
As in any project, issues cropped up. On my fifth sprint, I had to make adjustments to my race plan and update my “backlog.” Around mile 15 (kilometer 24), I detected a blood stain on my left foot that kept expanding as I tried to keep my time under 11:30 per mile, so I decided to slow my pace and let the five-hour group go ahead. By mile 19 (kilometer 30), the situation was under control, and I set my new pace. But between mile 24 and 25 (kilometer 40), I had to stop at the aid station for pain reliever ointment to alleviate the discomfort of cramps in my quads.
In any race, no matter the distance, spectators and volunteers are key. They are the stakeholders of the runner’s project. Their function is to provide support along the race with signs, words of encouragement and refreshments. Spectators and volunteers’ commitment to the runners is unconditional.
An important part of the agile approach is the retrospective. For my marathon project, here’s how my retrospective would look:
What went well?
· Enjoyed the experience of running with a pace team
· Finished my seventh consecutive marathon and my first World Major Marathon despite a few problems
· Improved my strength, endurance and recovery time dramatically
What didn’t go so well?
· Not taking advantage of the resources provided at the aid stations
What have I learned?
· Running with a pace team lessens race stress
· The importance of listening to my “brain/body” and paying attention to its signals from the very first step
What still puzzles me?
· After finishing seven consecutive marathons, why do I still want to run more?
· Why do challenges pump adrenaline into project management professionals and runners?
This marathon gave me valuable lessons that will be applied at my next race, the Dallas Marathon, where I look forward to improving my performance.
Do you inevitably start thinking as a project manager when performing non-project related activities? If so, share your experiences.
As we move toward the end of the year and prepare our personal and professional goals for 2015, I’ve been thinking about how someone can go from being just a manager to being a leader.
Years ago, a big project I was working on with American Express and one of its partners ran into trouble. A lot of factors probably led to that, but one still stands out to me: I was succeeding as a manager but failing as a leader. And that was the project’s ultimate downfall.
Over the years, I’ve been able to reflect and grow from that experience. Here are three ways you can use my experience to help you become more of a leader in 2015.
1. Focus on the vision. Managers are, by their nature, implementers. We get tasked with projects that we may not have had a great deal of input into. But just because we’re helping our sponsors reach their goals doesn’t mean we can’t apply our vision as well. To focus on vision in your management and leadership, start by formulating what this project means to you, the organization, the team and the end users. Then, most importantly, personalize those aspects that are likely to inspire your team.
2. Focus on important conversations.I once read that a project manager spends 90 percent of his or her time communicating. To become a better leader, focus on the most important of these conversations: ones with your sponsor and your team. They are the people who are going to be able to inform you about changes in circumstances, troubles in a project or resource challenges. While there are lots of important people to talk with, the most important are the ones who have the most direct impact on the project’s success or failure — so prioritize those.
3. Look at the long-term.This advice ties into having a vision for your project and having conversations with your important team members and sponsors. But thinking long-term also means you need to infuse your vision and conversations with a future orientation. This might mean that you talk with your sponsor about how a project fits into a long-term strategic plan for the organization. Or, it might mean that you spend time during conversations with your team members asking about their goals and values. This can allow you to shift your actions and assignments in a way that delivers on the promise of the current project. At the same time, you will have built a stronger understanding and real relationship with your sponsors and teams that will transcend your current project and have lasting benefits for projects and years to come.
What are some of the ways you’ve helped make yourself a stronger leader, rather than solely a manager?