Right-Brain Project Management: A Complementary Approach

Author: B. Michael Aucoin

ISBN: 1567262066

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Right-Brain Project Management: A Complementary Approach looks at contemporary project management from a fresh perspective, exploring right-brain" approaches that are intuitive and capitalize on natural human thinking and activity. Coupled with the logical and formal, or left-brain," methodology associated with conventional project management, facilitation of right-brain functions offers a good range of techniques for project success. Presenting extensive research and the experiences of project managers who use right-brain approaches successfully, this book sheds a unique and hopeful light on conquering the challenges of contemporary projects.

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"The most exciting phrase to hear in science, the one that heralds new discoveries, is not Eureka! (I found it!) but rather, 'hmm.... that's funny...'"

- Isaac Asimov

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