Standard Business Case

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Format: Proposal

There are many ways to document a business case. The most important criteria is to keep it short and succinct enough that the busy executive management audience will read and digest it. You need to convey the bottom line information with salient, hard-hitting, supporting evidence. Volumes of explanation, philosophy, procedures and adjunct material will not get read. This is a basic instructional framework (with examples!) of the information you should include in your business case. Because every project is different, making a persuasive business case requires that you address the project in context. Add sections and subsections or regroup material as necessary to address the specifics of your project and organizational environment, but keep it focused on the bottom line. Use the same report format as your organization’s business plan so that it is familiar to executive management.

Related Processes

JPACE Project Management

process

JUSTIFY-PLAN-ACTIVATE-CONTROL-END: Four simple words that define, contain, control and influence the life of your project. Learn how to use JPACE to achieve project success.

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