Cultural Differences: Knowing the Nine Dimensions of Culture to Succeed in Project Management
In a world that always changes—one that has become globalized, interdependent of each nation economically, technically, socially, politically, and culturally—the need for leaders capable of facing challenges is growing everyday. We need leaders and project managers who are capable of understanding cultural and ideological differences, are respectful of different habits than their original environments, and are able to succeed in project goals. “In addition to fighting their own prejudice, leaders face the challenge of dealing with the prejudice of followers” (Northouse, 2013). Leaders need to be even more aware of the differences that can come from dealing with people from all around the globe. Project managers who are leading global projects need to be conscious of respecting their teams, customers, and stakeholders, with high esteem for their differences. In this article, we review the nine dimensions of culture, giving suggestions on how to benefit from these dimensions when we manage projects and teams with cultural differences.
What Is the Concept of Global?
After several changes in our world following World War II—including processes, standardization, industrial development, expansion of our frontiers, and technological advances—the world has become closer than ever before. As Carr (2004) stated, “Most of us will
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