Changing the Face of PM Social Media

Andy Jordan is President of Roffensian Consulting S.A., a Roatan, Honduras-based management consulting firm with a comprehensive project management practice. Andy always appreciates feedback and discussion on the issues raised in his articles and can be reached at andy.jordan@roffensian.com. Andy's new book Risk Management for Project Driven Organizations is now available.

Professional social media—content that is predominantly work focused rather than personal—tends to be concentrated on just a few platforms. That’s logical: LinkedIn is inevitably going to be a better platform for project management-based content than something like Facebook.

And that’s a position that LinkedIn has carefully cultivated over the last few years. It has consciously structured the site not just to be about network connections, but also to promote articles and content that allow users to create meaningful material that adds value to project management (or any other profession). At the same time, it has integrated things like training, jobs, career advice and numerous other value-add items to pull more people to the site.

This is a great time to be developing a career because the tools available to help you are literally at your fingertips via your phone, tablet or laptop. But it’s up to you to take advantage of them—and to direct the content in a direction that works for you.

And as I look at my LinkedIn feed each day, I don’t see enough of that. So, as ProjectManagement.com celebrates PM social media this month, I want to issue a call to action to all of you to take more control of social media and guide the content in a way that helps you. Here are some examples of what I mean.

You have a vote…literally


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