Project Management

Digital Reinvention Versus Digital Sugar Coating

From the Transformation Management Blog
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The digital economy has fueled executive appetite for transformation. This blog highlights the challenges and opportunities of orchestrating digital business transformation successfully. It covers a broad range of transformation topics—from digital business models and innovation, through to transformation mindsets and value creation.

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Digital Reinvention Versus Digital Sugar Coating

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Instead of focusing on legitimate transformation and re-thinking their business, too many leaders and caught up tinkering in the sweet and colourful world of digital sugar coating. As George Westerman of MIT once said; "When digital transformation is done right, it’s like a caterpillar turning into a butterfly, but when done wrong, all you have is a really fast caterpillar."

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Posted on: June 04, 2020 02:46 AM | Permalink

Comments (3)

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Thanks for sharing., very interesting article

Thank you Rob for always sharing your invaluable knowledge. I look forward to these podcasts every week.

Thank you Rob for the sharing the knowledge

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