Project Management

All Our Patent Are Belong To You: Tesla and Altruism in Eco-Business

From the People, Planet, Profits & Projects Blog
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Richard Maltzman
Dave Shirley

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Some of you may be familiar with the phrase "All Your Base Are Belong To Us", which has become somewhat of an internet meme with its own Wikipedia entry and acronym: AYBABTU.  It's a result of a poor translation from Japanese in a popular game called ZeroWing.

The phrase became so popular it shows up (in one form or another) on church signs...

and T-shirts...


That's when you know you've made it as an expression!


But we bring this up not because of t-shirts or churches or even video games, but rather because of a short but intensely interesting and powerful post by Elon Musk, the CEO of Tesla Motors, who used this internet meme as a basis for the title of the post - to be cute and yet memorable with a very important message for innovators.  Musk said, in short:

Tesla Motors was created to accelerate the advent of sustainable transport. If we clear a path to the creation of compelling electric vehicles, but then lay intellectual property landmines behind us to inhibit others, we are acting in a manner contrary to that goal. Tesla will not initiate patent lawsuits against anyone who, in good faith, wants to use our technology.

This is long-term thinking in a company that was built on long-term thinking.  We simply invite you to read the post and let us know how you feel about what, in effect, is open-source development of electric vehicles.

How would this work in your industry?

Does this have implications for projects and project managers?  We think so.  A penny for your thoughts?  Maybe... a whole base for your thoughts?

Posted by Richard Maltzman on: June 17, 2014 02:32 PM | Permalink

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"The scientific theory I like best is that the rings of Saturn are composed entirely of lost airline luggage."

- Mark Russell