Tools and Roles for Benefits Realisation Management

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Categories: benefits

I really liked what Carlos Serra had to say at last month’s PMI Global Congress EMEA about managing the project management benefits processes and I have a few more titbits from his presentation to share with you today.

One of the things I find the hardest about project management methods is that often they specify what to do without actually giving you practical steps for how to do it. Stakeholder management falls into that category (and is one of the reasons I wrote my book, Customer-Centric Project Management). Benefits management is another. I think benefits management is so hard to codify because project managers don’t really know if it falls to them or the senior managers or operational teams or someone else, so it disappears through the cracks and isn’t given the attention it deserves.

Hopefully these bits of advice will help address that.

Tools for benefits realisation management

What practical tools have you got at your disposal for benefits realisation and managing those processes? Carlos discussed several:

Roles and responsibilities for benefits realisation management

Carlos covered the roles and responsibilities expected from a benefits realisation exercise within a company.

If you want to implement successful benefits realisation management in your own business then this is what you should look to get set up:

Programme and project governance

This covers the normal governance functions of any project management activity including having the work aligned to overall strategy. You should also make sure that you have the work prioritised and that there is executive leadership in place to support you.

Done by: Project Sponsor

Programme and project management

Here you’re looking to be able to deliver the required outputs, ensure everyone knows what success looks like and manage stakeholders’ expectations with that in mind.

Done by: Project Manager/Team

Benefits ownership

Finally, you want someone to take responsibility for owning the benefits when they are delivered. They are the people who receive the outputs and whisk up their magic to turn outputs into tangible business value.

Done by: Project customer

All this strikes me as vastly similar to the rest of the project management techniques that we have available to us. That’s good news, because it means that benefits management is not difficult or scary and that project managers have the transferable skills to be able to put all this into practice already.

The presentation reassured me that much of what I am doing to ensure my projects deliver tangible benefits is good and solid practice. The theme of value ran throughout the Congress and it’s great to see that (finally) project managers are waking up to the idea that delivering value is not something that someone else does.

Posted on: June 17, 2015 06:08 AM | Permalink

Comments (6)

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I really liked this one, because it explains benefits management as being something tangible and doable. My sincere congratulations to Elizabeth. I really appreciate it.

Benefits realization is often missing in business cases. It is often missing because authors think they would have to create a very complicated model. It does not have to be. A simple description of the benefits is far better than none. It is also useful in long term project to monitor performance. It gives an ability to measure which benefits were attained so far, and which one are still a challenge.

Carlos also has a great article in the January 2015 issue of the "International Journal of Project Management" - thank you for this post.

Dependency maps are the same as Benefits Depndency Maps (BDM), which consists of linking Strategic Objectives with Realizable benefits, required change in terms of deliverables, development efforts and enablers. A BDM is outlined on one single page/slide which is the outcome and result of a BDM workshop which I have provided successfully for a number of clients at MT and board level, which is the starting point for the change journey (Business Transformation). I would be happy to discuss this more here or email me at

Excellent, very nice! I was looking for references on Impact Reports for NGOs and Benefits Realisation in Project Management. If anyone would like to share ideas and thoughts on that, please email me at Thanks!

We know we should, but don't always know how, or it's "too much extra work." There may also be an elephant in the room. Naive project approval processes plus psychology tend to drive project goals towards irrational optimism, and that includes benefits as well as timelines and budgets. Who wants to be on the hook for benefits? Benefits realization isn't likely to gain much traction in blame-and-shame organizational cultures.

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