Here are 5 ways to see the bigger picture in your work in order to make a bigger impact with what you do.
There is more about each of these in the infographic below.
Last month I shared some tips for using spreadsheets. Today I have some tips for presentations. I tend to use Microsoft PowerPoint, but all of these tips are relevant regardless of what presentation software you use.
1. Use icons
You can make slides look so much better if you include a few icons scattered through in relevant places. Corporate slide decks (in my experience) tend to have lots of bullet points, so even if you add one or two icons you can break up the feel of large blocks of text.
Note: Remember to respect copyright. Don’t download icons to use from the internet unless you specifically have the licence and rights to use them.
Here’s an example of a slide that uses icons.
2. Use a big font
The bigger the better! Anything less than 18 point is hard to read at distance.
The best way to check if you can read the slide is to go to the room you’ll be presenting in and put the slides on the screen. Then you’ll be able to see (in real life) whether you are making it difficult for people to read your material.
3. Use a full-slide background
Full-slide backgrounds can make your slides look really good.
Note: Slides that are predominately for use as training materials or to be read without you standing there talking through might be better off with more words. If you are able to talk about and explain the slides, you don’t need as many words on the slides – and a full-slide background can be a stylish way of presenting a few words on the screen.
Here’s an example of a slide that uses a full-slide background. The image is the same as one of my book jacket.
4. Add an extra slide for a handout
If you are distributing the slide deck, you can add in an extra slide at the end with more information. You wouldn’t show it within the presentation as you stand up and deliver it, and you can hide the slide from the presentation (in PowerPoint) if you want to. Or just stop clicking through the slides before you reach that one!
Your final slide can then be an extra list of resources, an appendix, links or anything else that you want people to be able to refer to.
5. Rehearse with the software!
It won’t be news to you that rehearsing is a good idea!
However, you should also practice with the slides. Use your clicker, or practice moving the slides on with your keyboard or mouse. Check that any multi-media works e.g. videos or audio that you have embedded in the presentation.
Check that you are aware of the slide transitions and builds. It’s annoying to watch a speaker either fly in all the bullet points in one go before talking about the slide, or finish talking and… oops!... there’s another bullet arriving covering a point they’ve forgotten about. If you don’t like using slide builds, take them out!
What presentation tips do you have for putting together a great slide deck? Share your thoughts in the comments below!
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A benefits dependency map is a fancy way of saying that you have a diagram that links what your project is delivering to the benefits that the business receives as a result.
It has been probably my most useful communication tool with board members. They love it, because they can see exactly why the project is happening and how I am meeting strategic objectives with what I am working on.
Why you do it
While the comms to senior stakeholders is helpful, the major benefit of this kind of diagram is actually the process you go through to draw the thing in the first place. This is because going through the process helps you work out what you should be focusing on.
The map helps you see what is important to deliver and why that is the case. This information can inform your decision making and risk management, making it easier for you to prioritise work in the future. If you know a particular deliverable links directly to a benefit, you can make sure your team focus their efforts on that one.
And as I mentioned, it is also a good communication tool for sharing the overall benefits with stakeholders. Especially if you draw it at a high level so it fits on one PowerPoint slide!
What is a Benefits Dependency Map?
Your benefits dependency map shows the link between your project or programme and the business or organisation’s strategic objectives. Personally, I have found it useful to identify where benefits are ‘claimed’ twice and there are overlaps in the business case. Two different projects in a programme claimed the benefit, and that could have skewed the results (or the interpretation of the results) of what we delivered. Having the map meant that we could link both projects to the same benefit to show that they were both important, without double-counting. That saved me a big headache with our financial team who would have expected twice the cost savings – which would have been impossible!
You can use the benefits dependency map to streamline your projects benefits too. With the information in it, you only focus on the essential, important headlines (although you might want to note the smaller benefits somewhere else).
That works both ways. You can also then cross-reference outputs with benefits to see if you are busy delivering anything that doesn’t directly link to the benefits that you are trying to get.
A further, useful, cross-reference to do is to check that you have enough benefits and that they are evenly spread throughout the project or programme. Are there any areas of the project that support loads of benefits, and other workstreams that have very little in the way of practical benefit-driven output? That will tell you where you should be putting your efforts for resources and prioritisation.
What goes into a benefits map
Creating a benefits dependency map is actually very easy. You read the map from left to right. You create it (or at least, I do) as a flow diagram or flow chart. I do mine in PowerPoint. I use PowerPoint because I happen to have it, I know how to use it and so does everyone else on my team. You can use any drawing package you like or none. In the past I have drawn freehand in my notebook and taken a photograph – it’s low tech but it gets the message across.
Here are the things you need to include in the map.
Start at the left hand side of the page. Think of your page in columns. You will need 4 columns. You can add the swim lane style dashed lines to create columns on the page if you like, but I don’t like to do it that way as I don’t think the lines add anything. I mention it just so you know that you have to split your page into 4. Do it landscape, it’s easier.
Write down the project objectives. Pop these in text boxes (the PowerPoint way) so that they stand out and so you can easily use arrows to link the objectives to the next part of the map.
Outputs are delivery from a project. PM purists will tell you that a project delivers outputs and a programme delivers outcomes.
That assumes that a project alone cannot deliver anything that is absorbed into the business and delivers an outcome, but let’s leave the debate about whether benefits can be included in project management to another day!
If you subscribe to the ‘projects can’t deliver outcomes’ school of thought you may need to squeeze in an additional column that describes whatever business change is required to turn the output into an actual benefit.
It’s worth noting this because people sometimes assume that if you deliver a new product, it will magically sell millions of units without any effort on behalf of anyone else, but you need the rest of the business lined up to support the benefit (sales) through educating staff on what the new product is, training the sales team, marketing efforts that span beyond the life of the project etc.
If your management team need a bit of help working this out for themselves, give them a headstart by being specific about the role that business change has to play in the delivery of benefits.
Next, add in the immediate benefits. These go in the third quarter of the page, off centre to the right. Add these into boxes and draw lines from the project outcomes to the correct benefits.
In practice, you’ll have to move the benefits around a bit on the page so you don’t end up with a mess of lines. It might take several attempts to get things in each virtual column in the right order so that the lines don’t cross each other in a big mess.
These are the quick wins, the obvious things. When you have completed your project, this is what you get for the business. Perhaps that’s more sales, better staff morale – it could be anything but it’s probably what you put in the original business case.
This is where you link the immediate project benefits to the longer term strategic objectives for the company. Create a set of boxes on the far right of the page with the relevant strategic objectives in. Don’t add on objectives where your project has no link. If you do that you’ll end up with floating boxes and nothing linking to them. This will only serve to make it look like you have forgotten something or that you aren’t delivering enough benefit. So make it easier on readers by only documenting the strategic benefits that you can justify linking to.
You should be able to draw a line between the immediate ‘business case’ benefit and a strategic corporate objective. If you can’t, it’s time to start wondering why you are doing the project in the first place.
And that’s it! You should have a single page with a number of boxes on, each box leading to another, until you reach the strategic objectives of the company. You can link what your project is doing to the corporate goals.
Now that’s a powerful communications tool.
In this video I share a few ideas for how to get started with project communications when you don’t have much money to spend on getting fancy mugs printed with your team logo and all that. You can do some great work communicating about your project even if money to do comms is at a premium. You might not be able to take all these ideas instantly and apply them to your own project, but I hope they give you inspiration for finding similar ideas that will work in your environment.
It is possible to communicate far and wide, spreading the vision about your project, and do it all on a shoestring!
Read more about the ideas in the video here: http://www.projectmanagement.com/blog/The-Money-Files/7570/
Ask The Expert: Jack Appleman
In today’s installment of my occasional series interviewing experts in their field, I caught up with Jack Appleman. He’s a proponent of clarity and communication – and he wants people who write for business to just do it a bit better.
Being able to get your ideas across in writing is so important. Without that, you can’t convince, negotiate, delegate or engage your stakeholders. So, let’s dive in.
Hello Jack. What's the mistake you see most from people when it comes to business writing?
The two biggest mistakes are overwriting—conveying the same point multiple times with too many words—and inserting pseudo-sophisticated text in an attempt to impress the readers when most people want clear and straightforward language.
Yes, I see that in comms I get. Hopefully not in what I send out! What tip do you think would most benefit project managers writing about their projects at work, say, in an email or proposal?
Start with a paragraph that succinctly explains the bottom line because readers are increasingly impatient.
For example, begin a project proposal with a compelling paragraph that sums up the most important information and then provide required sections such as goals, required facilities, deliverables, etc. This offers readers a choice: Those who just want the top-line information can stop after the first paragraph while others who want more details can keep reading.
Many project managers get promoted from operational or technical jobs where everyone knows the jargon, to a job where people don't. How can people reframe what they know about technical writing into business writing for a wider audience?
Apply the same principles for both types of writing. Technical writing typically involves communicating instructions or information about technical issues or specific projects, which must be clear, succinct and well-organized—the same skills needed for business emails and other documents.
Often, technical documents are unnecessarily filled with jargon. When writing to a non-technical audience, either avoid the jargon or explain any term that readers may not understand.
OK, great. How can people develop their writing skills?
Use common sense when reviewing what you’ve written. Ask yourself, “Is this good? Would I be satisfied if I were reading it?”
Try to complete your first drafts faster so you can allot more time on the all-important editing phase. You should also consider taking a live or online business writing course or signing up for one-on-one writing coaching.
Effective business writing—for project managers and everyone—is about getting your message across in a clear, concise and well-organized way so the reader understands it and takes your desired action. It’s not any more complicated than that!
Much of what project managers do is computer-mediated communication, either email or instant messaging, or through a project management tool. What are the pitfalls of that and how can project managers get round them?
Today, virtually everyone communicates via email or text messages. Apply the same principles of effective writing regardless of the communication channel, and practice proper etiquette (e.g., complete sentences, no weird abbreviations and correct grammar).
Plus, recognize when the message is too complex or sensitive to send via instant messaging or a text.
Good advice, thank you! How can people find out more about you?
Jack E. Appleman, APR, CBC, business writing instructor and author of the top-selling 10 Steps to Successful Business Writing (2008, ATD Press), has developed innovative teaching methods to help working professionals achieve better results with their writing. The principal of Successful Business Writing, Jack has led workshops, webinars and coaching programs for organizations including HBO, Johnson & Johnson and the U.S. Olympic Committee, which have consistently earned outstanding evaluations.