The Scrum Guide got an update last November and one of the concepts introduced was the Product Goal. The Scrum Guide says:
“The Product Goal describes a future state of the product which can serve as a target for the Scrum Team to plan against. The Product Goal is in the Product Backlog. The rest of the Product Backlog emerges to define “what” will fulfill the Product Goal.
The Product Goal is the long-term objective for the Scrum Team. They must fulfill (or abandon) one objective before taking on the next.”
For some, myself included, taking that basic definition, extending it, and creating clarity on how the Product Goal fits in with other ways we talk about the Product Backlog has been challenging. So, I reached out for some help...
In this episode of The Reluctant Agilist, I'm joined by Ryan Ripley. Ryan is the co-author of "Fixing Your Scrum", the co-host of the Agile for Humans podcast and he's also a Professional Scrum Trainer. During the conversation, Ryan and I dig into what exactly the Prout Goal is, how teams can use it to deliver value and how it fits in with some of the other aspects of the Product Backlog.
If you'd like to check out the podcast Ryan and I recorded on his book Fixing Your Scrum you can find it here: https://bit.ly/3vIWNJq
Links from the Podcast
Since the Covid-19 Quarantining began, we’ve all had to adjust to our work-life taking place 100% online. Whether you are working in a traditional environment or in Agile, this change has impacted your teams’ ability to engage, learn, and collaborate online. In this episode of the podcast, I am joined by Braden Cundiff who works in the International Division of McGraw-Hill Education serving in a Product Ownership role for international education products.
Braden’s work involves creating tools and products that are used in collaborative, educational environments all across the globe. He also has a background that includes teaching, agile coaching, and transformation. This allows him to offer a unique perspective on how to create an effective online environment for your teams.
At the start of the interview, Braden and I also discuss his role as a Product Owner and he offers his take on the one question that comes up in every single Product Owner class I teach … “How do I get better at saying ’No’?”
Roman Pichler, one of the leading voices in Agile Product Ownership has released a new book, Strategize: Product Strategy and Product Roadmap Practices for the Digital Age. Roman's new book presents a number of tools and techniques Product Owners and Product Managers can use to gain a deeper understanding the product(s) they are developing in order to stock and maintain a better product backlog.
If you'd like to get in touch with Roman, you can reach him at http://www.romanpichler.com
If you'd like to pick up a copy of Strategize, you can find it here.
Dean Stevens visits with Dave Prior at Agile 2015 to discuss some interesting topics centered on Product Ownership