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Topics: Innovation, Requirements Management, Strategy
How To Maximize User Adoption In Newly-Launched MVP, Despite Varied User Needs?
So you've worked hard to finally deliver a functional MVP to your users, only to realize different users around the world face very different use cases.

What do you focus on in order to maximize user adoption, given it is impossible to please everyone? One trade-off my team is having to face, it between small feature enhancements and the addition of new functionality. Even for "smaller" enhancements, different users diverge in terms of what they look for.

Perspectives and insights welcome!
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prioritizing the requirements and deciding the priority based on who will do the funding.
Jonathan -

An MVP is supposed to be an experiment designed to provide maximum validated learning at the lowest cost/effort. It is NOT intended to be something for mass consumption in most cases - that would be an MMR or MBI depending on the school of terminology you follow.

What gets into an MMR or MBI and the sequencing of features into releases is the core of effective product management. There are many techniques for prioritization, but the root of all of them is being able to facilitate decisions with a group of often misaligned stakeholders.

Kiron
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1 reply by Maria Lekha Johnson
Jul 29, 2020 8:25 AM
Maria Lekha Johnson
...
Hello Kiron-
MMR, MBI a? Never heard of it. We are not doing these. In our case, after an MVP is delivered, we get a lot of different feedback requests. We do like what I said earlier - prioritizing the requirements and deciding the priority based on who will do the funding.

Maybe I should read about MMR and MBI to know about them. Will do :)
Jul 29, 2020 8:18 AM
Replying to Kiron Bondale
...
Jonathan -

An MVP is supposed to be an experiment designed to provide maximum validated learning at the lowest cost/effort. It is NOT intended to be something for mass consumption in most cases - that would be an MMR or MBI depending on the school of terminology you follow.

What gets into an MMR or MBI and the sequencing of features into releases is the core of effective product management. There are many techniques for prioritization, but the root of all of them is being able to facilitate decisions with a group of often misaligned stakeholders.

Kiron
Hello Kiron-
MMR, MBI a? Never heard of it. We are not doing these. In our case, after an MVP is delivered, we get a lot of different feedback requests. We do like what I said earlier - prioritizing the requirements and deciding the priority based on who will do the funding.

Maybe I should read about MMR and MBI to know about them. Will do :)
...
1 reply by Kiron Bondale
Jul 29, 2020 10:51 AM
Kiron Bondale
...
MMR = Minimum Marketable Release. That is something which is ready for mass consumption.

MBI = Minimum Business Increment. This is similar to an MMR in that it contains everything required to deliver a slice of value to an end user (e.g. software, change management collateral, support collateral) but is applicable in all contexts and not just for marketable products.

Most of the times when folks say "MVP", they really mean MMR or MBI...

Kiron
Jul 29, 2020 8:25 AM
Replying to Maria Lekha Johnson
...
Hello Kiron-
MMR, MBI a? Never heard of it. We are not doing these. In our case, after an MVP is delivered, we get a lot of different feedback requests. We do like what I said earlier - prioritizing the requirements and deciding the priority based on who will do the funding.

Maybe I should read about MMR and MBI to know about them. Will do :)
MMR = Minimum Marketable Release. That is something which is ready for mass consumption.

MBI = Minimum Business Increment. This is similar to an MMR in that it contains everything required to deliver a slice of value to an end user (e.g. software, change management collateral, support collateral) but is applicable in all contexts and not just for marketable products.

Most of the times when folks say "MVP", they really mean MMR or MBI...

Kiron

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