PMXPO 2020: Leading Digital Transformation: Leverage Strategic Storytelling for Success!
Digital transformation calls for organizations to change and transform. This transformation is not easy. Can effective communication align our team to the bigger picture and achieve customer buy-in? Storytelling is the leader’s secret weapon, and can enhance agility in our projects. An effective story catches our attention and touches us personally, making it a powerful tool for project managers. How can PMs leverage strategic storytelling to achieve employee and customer buy-in for digital transformation? How can we motivate our teams through strategic storytelling and make them believe in the desired outcome—and see what’s in it for them? How can strategic storytelling enhance collaboration and innovation, both required for successful digital transformation? In this session, Priya will apply storytelling to different phases of a successful digital transformation.
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