Generate Valuable Projects through Design Thinking
In this webinar we will take a deep dive to understand the fundamentals of the Design Thinking approach. You will experience the power of Design Thinking concepts that can lead to the path of innovation and unveil new possibilities to generate valuable Projects. Projects that will add customer and Business value. Ultimately leadinng to your organization’s success. Design Thinking revolves around a deep interest in developing an understanding of the people for whom we’re designing the products or services. It helps us observe and develop empathy with the target end user. Design Thinking helps us in the process of questioning: questioning the problem, questioning the assumptions, and questioning the implication. Some of the world’s leading brands, such as Apple, Google, Samsung and GE, have rapidly adopted the Design Thinking approach, and Design Thinking is being taught at leading universities around the world, including d.school, Stanford, Harvard and MIT.
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Acknowledgements: Eric Finger and Heather McLarnon