What Stakeholders Want: The Owners
| Part 2 of 4. Read Part 1, What Stakeholders Want: The Customers. |
Welcome back to our exploration of What Stakeholders Want. Last week we took a look at an organizations customers as stakeholders and what their basic expectations are. This week we will tackle the owner as stakeholder.
As you recall, customers expect the following from organizations they do business with:
- Value for money
- Predictable, consistent and positive exchanges
- Courtesy and responsiveness
- Hassle-free experiences
- Reliability
Foremost to owners of organization (partners, shareholders, individuals, etc) is a superior return on their investment (ROI) over time. In concert to achieving this ROI they expect the following:
- Consistent and continuous growth
This means that the organization is building its ability to increase its ability to increase revenues year-after-year. - Good corporate citizenship and reputation
This means operating within the ethical boundaries of societys rules and morays, maintaining a positive image in the court of public opinion, and supporting the communities it operates in. - Happy and satisfied customers and employees
This means operating in a way that promotes goodwill with its customers and employees; satisfying their expectations. - Strong managerial leadership and stewardship
This means having a management team that demonstrates its ability
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"640K ought to be enough for anybody." - Bill Gates, 1981 |




