If a picture really is worth a thousand words, visual-based project facilitation sessions just might offer a team-engaging, idea-generating alternative to dry, data-driven meetings that so often fall flat. A leading practitioner of "visual language" discusses why it can improve project communications and team buy-in.
Where project managers’ facilitation sessions might be dominated by Gantt charts and key metrics, the sessions Reinhard Kuchenmuller leads are graced by hand drawings and storytelling. Can the creative applications of facilitation become relevant to the often-dry, budgets-and-statistics world of project management? Kuchenmuller says, “Yes —absolutely!”
For the last half-decade, Kuchenmuller and his wife, Dr. Marianne Stifel, have worked for corporate clients doing visual facilitation. He says their drawings tap into a deep, subconscious visual vault that clears up complex ideas and promotes employee buy-in. He spoke recently to ProjectsAtWork about his work and his Tuscany, Italy-based firm, Visual Protocol.
How did you get involved with using visuals to facilitate business processes?
I was an architect and I did a lot of facilitating at programming meetings. About 14 years ago, I came across some guys from Texas who used some little sketches to record the hopes and needs of their clients. I had loved to draw since I was a