Guessing is not a strategy: How to build decision velocity with AI and real-time data
June 10, 2026 | Live Webinar
Starting Small
Bob Weinstein is a journalist who covers technology, project management, the workplace and career development.
A few years ago, most of the technology action was happening in cities like San Jose (in the heart of Silicon Valley), Los Angeles, Boston and Chicago. These expensive, high-tech meccas are still doing innovative things, but so are out-of-the-way places like Buffalo, N.Y., and Boise, Idaho, and even unlikely rural backwaters no one has ever heard of.
The big message is that if you’re looking for a creative tech company where you can demonstrate your talents and be part of a team that creates the next great tech gadget, don’t just look at established, superstar giants. Check out the smaller up-and-coming, well-funded start-up companies. There are many bleeding-edge companies out there that are working on incredible projects that will potentially have a great impact on our lives.
Maybe you’ve forgotten, but household-name companies like Apple, Microsoft, Intel, Sun Microsystems and even the legendary Big Blue, IBM, were once tiny companies. They all were an entrepreneur’s dream and started on a shoestring.
That little company just outside of town with a weird name on a tiny placard could be building headline-grabbing technology. Most important, it could open some amazing career doors for you. Don’t lose your perspective, however. Keep in mind that these companies are not hiring dozens of people at a time. More likely, …
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I saw someone on the street eating M&M's with a spoon. - Jerry Seinfeld |