Scott Testa tells his marketing and business students that weak economies are an excellent time to launch one- or two-person IT project management service firms. Prior to his job as professor of marketing at St. Joseph’s University in Philadelphia, he ran his own IT consulting company from 1997 to 2006--when he sold it and decided to pursue a teaching career. But Testa says his entrepreneurial experience was priceless because he learned how to read the frenetic and constantly changing IT marketplace.
For example, he learned that contracting economies are often a great time to go off on your own and launch an IT service and project management firm. When the economy is pulling back and companies are cutting payrolls, especially essential IT services, opportunities are created for independents that can jump in and provide services at affordable rates.
“Organizations can’t eliminate critical IT services,” says Testa. “It’s the lifeblood of many companies. It keeps all operations--production, manufacturing, finance--functioning efficiently. Unable to afford in-house IT departments, companies are going to contract with either an independent contractor or a small IT firm, and save a great deal of money in the bargain.”
No matter how badly experts are painting the economy, it always turns around. And it usually