Time to Push the Reset Button
It’s safe to say that 2020 wasn’t the year anyone thought it was going to be this time last year. For many industries, it has been a rollercoaster ride, from sharp, sudden downturn to slow recovery to a slowdown again. Changes to operating models have occurred overnight and then continued to evolve throughout the year as the world has learned more about how to handle the spread of COVID-19.
All this has happened against a backdrop of trends in technology that are disrupting how businesses plan, invest and run daily operations. This evolution has been slowed in some areas by the lack of funding, while it has accelerated rapidly in other areas by the demands of the pandemic response. And it’s fair to say that whatever the end game is for the pandemic—a return to normal, a new normal or no normal—many of those technology-driven changes are going to become permanent.
A lot of organizations are looking for guidance and support as they implement their recovery plans, but there is a growing acceptance that recovery doesn’t mean getting back to how things were at the start of the year. It’s more about building a new foundation that can act as a springboard for future success in a new and still unknown operating environment. The future is not what was anticipated—not just in current strategic plans, but also in long-term visions.
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