The Project Manifesto: 12 Guiding Principles of the Project Economy

Antonio Nieto-Rodriguez is a leading expert in project management and strategy implementation, recognized by Thinkers50 with the prestigious award “Ideas into Practice.” He is the creator of concepts like The Project Economy and the Project Manifesto. He is author of Lead Successful Projects (2019, Penguin) The Project Revolution (2019, LID) and The Focused Organization (2012 Gower). He has been teaching project management for more than a decade to senior executives at Duke CE, Skolkovo, Solvay Business School, and Vlerick. Antonio has held executive PMO positions at PricewaterhouseCoopers, BNP Paribas, and GlaxoSmithKline. Former Chairman of the Project Management Institute, he is the co-founder of the Strategy Implementation Institute and the global movement Brightline.

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Topics: Change Management, Organizational Project Management, Strategy

A manifesto is a public declaration or statement of principles, beliefs or intentions. It is a powerful and concise expression of a particular ideology, movement or agenda. Manifestos are often used to rally support, inspire action and bring about change in various domains, such as politics, art, social movements and professional disciplines.

Here are a few examples of well-known manifestos:

• The Communist Manifesto: Published by Karl Marx and Friedrich Engels in 1848, it outlined the principles and goals of the Communist Party, calling for the overthrow of the capitalist system and the establishment of a classless society.
• The Surrealist Manifesto: Written by André Breton in 1924, it defined the aims and principles of the Surrealist movement in art and literature, emphasizing the importance of the unconscious mind and the rejection of rationality.
• The Feminine Mystique: Although not explicitly a manifesto, Betty Friedan's book, published in 1963, sparked the second-wave feminist movement. It challenged the societal expectations placed on women and called for gender equality in all aspects of life.
• The Agile Manifesto: Created by a group of software practitioners in 2001, it articulated a set of values and principles for agile software development. It emphasized collaboration, adaptability and continuous improvement in response to changing requirements.…

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