Project Management

Please login or join to subscribe to this thread

Regarding to the Perspective of the Balanced Scorecard, is Customers replaced by Stakeholders?

linkedin twitter facebook   PMO  
avatar
Hanafi Mohamed Program Management| PITCO Dammam, Dammam, Saudi Arabia
                                                   Regarding to the Perspective of the Balanced Scorecard
                                                                          ? is Customers replaced by  Stakeholders
avatar
Rami Kaibni
Community Champion
Senior Projects Manager | Field & Marten Associates New Westminster, British Columbia, Canada
Hanafi, in the BSC, customers are not replaced by Stakeholders. Stakeholders are a broader group, and the customer perspective within the Balanced Scorecard specifically focuses on the needs and satisfaction of customers, who are a key subset of stakeholders.

Please login or join to reply

Content ID:
ADVERTISEMENTS
ADVERTISEMENT

Sponsors