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Authenticity in the Age of AI: Are We Ready for What We Promote?

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Luis Branco CEO| Business Insight, Consultores de Gestão, Ldª Carcavelos, Lisboa, Portugal

In a professional project management community where AI trainings are promoted, LLMs are explored, and new tools are actively encouraged…
…does it make sense to distrust or discredit those who already use these tools with consciousness, intention, and clarity?

If AI is welcome in time estimation, sprint planning, risk analysis, and intelligent dashboards…

Why is it still frowned upon when used to structure thinking, organize arguments, or refine communication?

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Abolfazl Yousefi Darestani Manager, Quality and Continuous Improvement| Hörmann-TNR Industrial Doors Newmarket, Ontario, Canada
Good question. Waiting for answers!
...
1 reply by Luis Branco
Jul 22, 2025 12:36 PM
Luis Branco
...

Abolfazl Yousefi Darestani
Thank you! I truly appreciate your curiosity — it's what keeps these conversations alive and evolving.
We’re all navigating this new territory together.
And perhaps the real value lies not just in the answers we give…
…but in the questions we’re willing to hold, refine, and revisit — especially in times of change.

Let’s keep the dialogue going — your voice matters.

avatar
Kiron Bondale Retired | Mentor| Retired Welland, Ontario, Canada
Luis -

So long as the tool isn't used blindly by the human and there's no specific rules or guidance prohibiting its use in a given scenario, there should be no "frowning upon". The difficulty comes when folks start to use it as a crutch rather than an accelerator...

Kiron
...
1 reply by Luis Branco
Jul 22, 2025 12:17 PM
Luis Branco
...

Kiron Bondale
Thank you sincerely for your thoughtful response — and I fully agree with the central point you’ve raised.
Indeed, the critical boundary does not lie in the use of the tool itself, but in the awareness with which it is used.
Just like in project management, the difference between a competent professional and a passive operator lies in their intentionality, discernment, and ability to interpret context before applying any solution.

“Crutch vs. Accelerator”, as you rightly mentioned, is an excellent starting point for this discussion — and perhaps we can enrich this distinction further with three complementary layers:

- Tool for Production vs. Tool for Reflection
Some use AI merely as a shortcut to generate content.
Others, however, use it as an extension of the mind — to explore scenarios, test ideas, structure arguments, or uncover new connections.
The difference is profound.

- Ethical Awareness and Authorship
It’s not just about using or not using AI, but how that use is acknowledged.
When a professional is transparent, exercises critical curation, and maintains intellectual authorship over what is published, the use of AI becomes legitimate — and even desirable.

- Collective Maturity of the Community
If we promote innovation in tools, we must also develop an ethic of openness toward new practices.
Otherwise, we endorse progress with one hand… and delegitimize it with the other.

I agree with you: the issue is not with the use of AI itself, but with the uncritical substitution of human awareness.
And that’s where the true role of the professional comes in: not to abdicate thinking, but to refine it — with or without tools.

Thank you once again for your contribution!
This is exactly the kind of dialogue that enriches not only our practice, but the culture of our community.

avatar
Aaron Porter
Community Champion
IT Director| Blade HQ Payson, UT, United States
I haven't heard about AI being "frowned upon when used to structure thinking, organize arguments, or refine communication." The problem that I've seen is when it is relied upon to think and create content that is then used without any review.
...
1 reply by Luis Branco
Jul 22, 2025 12:24 PM
Luis Branco
...

Aaron Porter
Thank you for sharing your perspective — and I’m truly glad you raised this point.

In many professional spaces, especially where responsible use is assumed, AI tools are indeed welcomed when used to support thinking rather than replace it.
And I completely agree with you: the real issue arises when AI is used to generate content without proper human review, discernment, or ethical reflection.

That said, what I’ve observed — and what prompted my initial post — is a more subtle form of resistance that still lingers in some circles:

- When someone openly shares that AI helped them organize their arguments or refine their writing, the response is sometimes not curiosity, but skepticism.
- When AI is used upstream — to help think through a complex idea, or test different framings before the final content is written — that use is often invisible… and more accepted.
- But when it’s declared explicitly, even as a thoughtful, transparent and well-curated process, it can still be misread as laziness or lack of authorship.

So the challenge I’m trying to highlight is not the use itself, but the social perception around its use — especially in intellectual and communicative work.

It’s precisely why transparency, ethical clarity, and professional maturity are so important now: we’re collectively shaping not just how we use these tools, but also how we perceive and legitimize their use.

Thanks again for engaging — it’s this kind of thoughtful exchange that moves the conversation forward in meaningful ways.

avatar
Rami Kaibni
Community Champion
Senior Projects Manager | Field & Marten Associates New Westminster, British Columbia, Canada

Luis, I agree with my fellow colleagues. If we trust AI for sprint planning, risk analysis, and intelligent dashboards, it seems inconsistent to distrust its use for organizing thoughts or refining communication.

The key is how the tool is used. When applied with intention and followed by human review, AI can enhance, not replace, clarity and critical thinking.

Ultimately, the user remains accountable. Thoughtful use should be encouraged, not frowned upon.

...
1 reply by Luis Branco
Jul 22, 2025 12:33 PM
Luis Branco
...

Rami Kaibni
Thank you so much — I deeply appreciate your thoughtful and balanced response.

You’ve articulated the heart of the matter with clarity: trusting AI in analytical or operational domains while distrusting it in reflective or communicative ones reveals a cultural inconsistency, not a technical limitation.

- As you said, the key lies in how the tool is used.
Used with intention, discernment, and followed by human review, AI becomes a cognitive amplifier — not a shortcut to bypass thinking, but a catalyst to deepen it.

- And that’s where your final point is so important:
- "Ultimately, the user remains accountable."

This simple truth should anchor our evolving practices:
- It’s not the tool that thinks — it’s the human who frames, questions, refines, and owns the result.
- AI doesn’t replace authorship — it tests it.
- When used with integrity, it becomes part of a broader learning and creation process.



Let’s normalize thoughtful use — not as a threat to authenticity, but as a signal of maturity in how we integrate new tools into professional thinking.

Thanks again for helping move this conversation forward.
Your contribution is exactly the kind of engagement we need to build a more conscious, capable, and coherent professional culture.

avatar
Luis Branco CEO| Business Insight, Consultores de Gestão, Ldª Carcavelos, Lisboa, Portugal
Jul 22, 2025 10:12 AM
Replying to Kiron Bondale
...
Luis -

So long as the tool isn't used blindly by the human and there's no specific rules or guidance prohibiting its use in a given scenario, there should be no "frowning upon". The difficulty comes when folks start to use it as a crutch rather than an accelerator...

Kiron

Kiron Bondale
Thank you sincerely for your thoughtful response — and I fully agree with the central point you’ve raised.
Indeed, the critical boundary does not lie in the use of the tool itself, but in the awareness with which it is used.
Just like in project management, the difference between a competent professional and a passive operator lies in their intentionality, discernment, and ability to interpret context before applying any solution.

“Crutch vs. Accelerator”, as you rightly mentioned, is an excellent starting point for this discussion — and perhaps we can enrich this distinction further with three complementary layers:

- Tool for Production vs. Tool for Reflection
Some use AI merely as a shortcut to generate content.
Others, however, use it as an extension of the mind — to explore scenarios, test ideas, structure arguments, or uncover new connections.
The difference is profound.

- Ethical Awareness and Authorship
It’s not just about using or not using AI, but how that use is acknowledged.
When a professional is transparent, exercises critical curation, and maintains intellectual authorship over what is published, the use of AI becomes legitimate — and even desirable.

- Collective Maturity of the Community
If we promote innovation in tools, we must also develop an ethic of openness toward new practices.
Otherwise, we endorse progress with one hand… and delegitimize it with the other.

I agree with you: the issue is not with the use of AI itself, but with the uncritical substitution of human awareness.
And that’s where the true role of the professional comes in: not to abdicate thinking, but to refine it — with or without tools.

Thank you once again for your contribution!
This is exactly the kind of dialogue that enriches not only our practice, but the culture of our community.

avatar
Luis Branco CEO| Business Insight, Consultores de Gestão, Ldª Carcavelos, Lisboa, Portugal
Jul 22, 2025 10:14 AM
Replying to Aaron Porter
...
I haven't heard about AI being "frowned upon when used to structure thinking, organize arguments, or refine communication." The problem that I've seen is when it is relied upon to think and create content that is then used without any review.

Aaron Porter
Thank you for sharing your perspective — and I’m truly glad you raised this point.

In many professional spaces, especially where responsible use is assumed, AI tools are indeed welcomed when used to support thinking rather than replace it.
And I completely agree with you: the real issue arises when AI is used to generate content without proper human review, discernment, or ethical reflection.

That said, what I’ve observed — and what prompted my initial post — is a more subtle form of resistance that still lingers in some circles:

- When someone openly shares that AI helped them organize their arguments or refine their writing, the response is sometimes not curiosity, but skepticism.
- When AI is used upstream — to help think through a complex idea, or test different framings before the final content is written — that use is often invisible… and more accepted.
- But when it’s declared explicitly, even as a thoughtful, transparent and well-curated process, it can still be misread as laziness or lack of authorship.

So the challenge I’m trying to highlight is not the use itself, but the social perception around its use — especially in intellectual and communicative work.

It’s precisely why transparency, ethical clarity, and professional maturity are so important now: we’re collectively shaping not just how we use these tools, but also how we perceive and legitimize their use.

Thanks again for engaging — it’s this kind of thoughtful exchange that moves the conversation forward in meaningful ways.

avatar
Luis Branco CEO| Business Insight, Consultores de Gestão, Ldª Carcavelos, Lisboa, Portugal
Jul 22, 2025 10:22 AM
Replying to Rami Kaibni
...

Luis, I agree with my fellow colleagues. If we trust AI for sprint planning, risk analysis, and intelligent dashboards, it seems inconsistent to distrust its use for organizing thoughts or refining communication.

The key is how the tool is used. When applied with intention and followed by human review, AI can enhance, not replace, clarity and critical thinking.

Ultimately, the user remains accountable. Thoughtful use should be encouraged, not frowned upon.

Rami Kaibni
Thank you so much — I deeply appreciate your thoughtful and balanced response.

You’ve articulated the heart of the matter with clarity: trusting AI in analytical or operational domains while distrusting it in reflective or communicative ones reveals a cultural inconsistency, not a technical limitation.

- As you said, the key lies in how the tool is used.
Used with intention, discernment, and followed by human review, AI becomes a cognitive amplifier — not a shortcut to bypass thinking, but a catalyst to deepen it.

- And that’s where your final point is so important:
- "Ultimately, the user remains accountable."

This simple truth should anchor our evolving practices:
- It’s not the tool that thinks — it’s the human who frames, questions, refines, and owns the result.
- AI doesn’t replace authorship — it tests it.
- When used with integrity, it becomes part of a broader learning and creation process.



Let’s normalize thoughtful use — not as a threat to authenticity, but as a signal of maturity in how we integrate new tools into professional thinking.

Thanks again for helping move this conversation forward.
Your contribution is exactly the kind of engagement we need to build a more conscious, capable, and coherent professional culture.

avatar
Luis Branco CEO| Business Insight, Consultores de Gestão, Ldª Carcavelos, Lisboa, Portugal
Jul 22, 2025 7:54 AM
Replying to Abolfazl Yousefi Darestani
...
Good question. Waiting for answers!

Abolfazl Yousefi Darestani
Thank you! I truly appreciate your curiosity — it's what keeps these conversations alive and evolving.
We’re all navigating this new territory together.
And perhaps the real value lies not just in the answers we give…
…but in the questions we’re willing to hold, refine, and revisit — especially in times of change.

Let’s keep the dialogue going — your voice matters.

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