Project Management

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Are you forming business development when you are creating the IT strategy? How has been organized such process in your company?

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Irina Kulikova Product Lead| Sportmaster Vienna , Austria
I am developing IT strategy for company, and I would like to get value profit for business. I need in understanding and description, how the IT strategy will affecting on business. I''m interested in yours oppinions. It''s very interesting expirience, because usually a IT strategy has been created how business need.
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Luis Fernando Miranda International Project Manager| Coca-Cola EuroPacific Partners Madrid, Madrid, Spain
You should be able to map your IT initiatives with business objectives in order for the strategy to give "value" to the company and to be bought-in by business directors. Metrics and KPI´s to measure this value are also recommended.
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Irina Kulikova Product Lead| Sportmaster Vienna , Austria
Thank you, Luis Fernando! That''s an excellent suggestion. Really we can think about common things such as expanding market, increasing revenue, but when we will get a new product or product with a new functions as a result new IT strategy, we have to change the business strategy. You are absolutely right, measuring is very important, but sometimes that is more difficult. Can you give me any example?

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