For customer-facing organizations, customer relationship management is more than just a sales tool, it’s project initiation manifested. Here, we look at how organizations can better integrate their sales and delivery processes to the benefit of both sides of the business as well as the customer.
How you manage your customer’s expectations will to a great extent determine the relationship you have with them. There are many different methods and ideas on how to manage customer expectations. Which one will you choose?
For many organizations, a sales cycle is a project--but virtually no one manages it that way. Why not? The answer of course is that no one views a sales cycle as a project...and that's a mistake.
Have you noticed any hints that your company isn’t customer intimate? Companies and their supportive corporate culture sometimes say one thing and yet practice another. Learn how to inspire your team to be customer intimate--in part by utilizing agile, which takes this approach to heart and emphasizes customer-centric product development.
Unfortunately, those in charge of phone systems often get confused as to whom they are serving. We want simple and we want personal. When it comes to keeping your customers happy, are you getting a ringing endorsement?
In reading articles about the worst companies to work for (and their practices), there are many common elements that helped them qualify for such a distinction. Several of them focus on a symbiosis of employee and customer satisfaction.