Project Management

Toward Projects That Make Sense—Today and Tomorrow

Northern Italy Chapter, Northern Italy Chapter, and Northern Italy Chapter
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Every year, Earth Day invites us to pause and reflect on the future we are building with our projects. This year, that reflection feels more necessary than ever.

We are living through a period of profound instability, marked by crises, conflicts and growing uncertainty. In times like these, sustainability can easily slip into the background, overshadowed by more immediate pressures. But perhaps this is exactly when it matters most.

None of us started our journey in project management expecting to become advocates for sustainability. Over time, coming from different roles and experiences, we found ourselves converging—not only in perspective, but in the shared need to take a more active role in bringing sustainability into our projects and our community.

And yet, through our professional and volunteer experiences, one question kept resurfacing: Are the projects we deliver today creating value that will still make sense tomorrow?

This article is the story of how that question led us, the Sustainability Outreach Committees and Champions, to act—and why sustainability is becoming an essential part of how projects are conceived and delivered.

From Delivery to Value
The environment in which projects operate is changing rapidly. Increasing regulatory expectations, stakeholder pressure, and societal awareness are pushing organizations to rethink how value is…


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"What is the voice of song, when the world lacks the ear of taste?"

- Nathaniel Hawthorne

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