Guessing is not a strategy: How to build decision velocity with AI and real-time data
June 10, 2026 | Live Webinar
Be Objective
As Yogi Berra once said, “If you don't know where you are going, you might wind up someplace else.” In the world of projects, well-defined business objectives help keep project managers and teams from getting lost. Here are some keys to developing clear business objectives, the foundation for any successful project.
This is the first in a three-part series focusing on clear business objectives. It is excerpted from Lesson Three of the book “My Life Is Failure: 100 Things You Should Know to Be a Successful Project Leader” (Standish Group; 2006), a summation of 12 years of research, representing more than 50,000 completed projects, on why projects succeed or fail.
Along with user involvement and executive support, clear business objectives are one of the “Big Three” factors essential to project success, according to CHAOS University — Standish’s body of research and lessons learned derived from hundreds of workshops with IT project professionals over the past decade. In fact, these three factors account for 50 percent of the success grade — doing them well will get you halfway to a successful project.
Here are the first four of 10 guiding principles for developing clear business objectives on your projects.
It is imperative that everyone has the same …
Please log in or sign up below to read the rest of the article.
ADVERTISEMENTS
|
If Stupidity got us into this mess, then why can't it get us out? - Will Rogers |