Guessing is not a strategy: How to build decision velocity with AI and real-time data
June 10, 2026 | Live Webinar
Three-Minute Solutions
Mike Donoghue is a member of a multinational information technology corporation where he collaborates on the communications guidelines and customer relationship strategies affecting the interactions with internal and external clients. He has analyzed, defined, designed and overseen processes for various engagements including product usability and customer satisfaction, best practice enterprise standardization, relationship/branding structures, and distribution effectiveness and direction. He has also established corporate library solutions to provide frameworks for sales, marketing, training, and support divisions.
Time is money, money is time. We need answers fast, not just because we work in the industry of information technology (although that is an influence), but because the bar has been set so high over the years, it is expected. We used to be happy with answers we could get in five minutes--now it feels like we want them in three.
While it can always be argued that there are better, quicker and more integrated ways to do business, the speed at which most operations are performed is quite alarming when you compare it to similar procedures performed 10 or even five years ago. You can pat yourself on the back for a moment if you like, but you better only take a second because you still need to make the system speed up.
Help Is On the Way
Not only are we busy making sure things run smoothly and more efficiently so that customers have what they need in a fraction of the time it used to take, but we have to incorporate similar concepts with our support systems. In the generational jump it took from people who manually changed television channels to those who only know how to operate devices via remote controls, we’ve come to anticipate that there should only be short periods of downtime while we get the answers we need to a problem.
This is both a blessing and a curse. Since systems are constantly being ramped up to meet the challenges of the day and …
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"Things should be made as simple as possible, but not any simpler." - Albert Einstein |