Hit Hot Buttons in Justification

Joe Wynne - March 24, 2008

Joe Wynne is a versatile Project Manager experienced in delivering medium-scope projects in large organizations that improve workforce performance and business processes. He has a proven track record of delivering effective, technology-savvy solutions in a variety of industries and a unique combination of strengths in both process management and workforce management.

Alex, whose past project justifications have excited the approval committee as much as another Tiger Woods tournament win, is determined to get their attention this time. She wants to get away from the standard stale organizational rationalizations, but she’s not sure just what new criteria are relevant, because executives seem to want to keep this information a mystery.

Today’s Three Hot Buttons

A recent by study found that executives believe the top three drivers of competitive advantage are:

Technological innovation
Improved customer service
Access to and retention of key talent

Accordingly, your justification should clearly show that your project will meet one or more of these three objectives. Of course, different industries rank drivers of competitive advantage in different ways. You can research competitive drivers for your specific industry or rely on these overall three hot buttons.

Technology Leads to Engagement, Which Leads to Competitive Advantage

We know that employee engagement improves productivity, service and has other positive business impacts. Today, technology is not only helping workers work faster and more efficiently, it is a key resource for creating satisfied and committed employees who consistently go beyond expectations.

Here are some ideas that help you …

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Hit Hot Buttons in Justification

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