There is a poll they've done at the bottom of the article - interesting results relative to the feedback received here...
Kiron
Thanks for sharing the link Kiron definitely seems to be a different set of voters there!
To my (very limited) knowledge I thought certain degree of lighting, sound, color etc. could disorientate certain groups of people and hence I’ll be dreading to google on what these changes may have on people with certain health condition if they attend events with these effects on... Saving Changes...
I don't like the new logo---it's too colorful and looks not professional, why change the logo? The old logo is already an established trademark, recognized globally.
I feel the same for the new PMI and projectmanagement.com web page design--too colorful and looks not professional, the orange red font color is kind of irritating my eyes. Saving Changes...
Kate SieckPM | Northwest Farm Credit ServicesSpokane Valley, Wa, United States
Oct 05, 2019 9:02 AM
Replying to George Freeman
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@Luis, The brand refresh was announced on August 9th in PMInsight. From what I have seen, PMI dot’s their I’s and crosses their T’s on all projects, makings sure they practice what the body of knowledge preaches. So, I’m comfortable they had plenty of debate and feedback regarding the new brand both internally and externally.
My initial take on the new logo is its abstract nature, and as such it is likely making a statement of separation – meaning that the brand is saying “we are not the PMI of the past”. This would line up with new products they are rolling out, some of which are being discussed at the conference which are geared to provide their customers (i.e. us) with a “personalized experience centered on sustained, meaningful and relevant engagement throughout their career” (stealing a statement from a recent announcement), versus their current “transactional” approach.
I’m sure they will be discussing this with clarity during the conference.
It seems for those that drive change, change is a challenge. The new direction is focused on us, the PMI members. I like the direction, I am seeing changes that are addressing some challenges for many chapter members regarding certifications, incorporating things we do today that are not addressed in the current PMP. Change is not easy, this was not a snap decision, PMI has put a lot of thought into the new direction.
I for one will be embracing the change and being a champion of this change. Saving Changes...
Change for change's sake is pointless. Change should aim to produce value. If the value is clear, people will not object to the change. If the value is producing a change, and making people uncomfortable thus evidencing the change, well. Now, granted that the old logo and image could use some refreshing. The new logo and image could look less unprofessional. This one only needs a slogan "Project Management is FUN!" Saving Changes...
Product Operations Program ManagerBarcelona, Cataluña, Spain
I just checked the updated data of a poll I publsihed on this site. Out of 100 replies, one could summarize that 40% of people dislike or hate the new branding, 40% like it or love it, and 20 % are neutral (https://www.projectmanagement.com/polls/58...new-PMI-Logo-).
As other peers said, change for the sake of changing is not necessarily a good thing. Saving Changes...
Wade HarshmanScrum Master| GDITIndianapolis, In, United States
After a couple of months, it no longer jars me the way it once did. Like most design changes, I've adapted. For the life of me, though, I still can't see the 'M' or 'I' in the logo, and I'm not sure how the average person could decipher a meaning from the logo. Perhaps this will change, too. I've seen nearly identical symbols in school logos around my town; I'm not sure if this is a modern rendition of Wingdings or if PMI members are in charge of marketing at local schools. Saving Changes...
Diana E. A. García SánchezDoctorate in Direction of Organizations, Master in Computer Systems and IT| CFECiudad De Mexico, Mexico
After some time (last time was before the change) I went to the PMI site to download some manuals. It was a horrible experience (It would have been perfect for a teenager's magazine though). So here is what I found regarding the changes to the site and the new brand.
1- I encountered incompatibility problems for downloading with 6 browsers (opera, Maxthon, komodo, firefox, chrome, brave, vivaldi), searching for Download FAQs I managed to find a message that says that if you encounter incompatibility problems go use other browser ¬¬ but no message about requirements. In fact there were more technical troubles too. And there is no clear way to send reports or inform of these issues. This is a design flaw.
2- I had trouble locating anything. The sections dont look well designed in clear separation. Well, it's not that they aren't, is that they don't have a visual separation that makes it look that way
3- The white color is still glaring horrible at my eyes (still no dark mode) and you have to look all over the place rather than see the sections clearly.
4- It *looks* unprofessional. Thats from non PM folk, they really thought I was checking a teenager's online magazine. This seems to be because of general expectations and what people are used to see for 'professional' colors and sites.
I'm starting to wonder how the next PMBOOK will look like. I wouldn't mind a pocket version of it with this look. And admitdly, in printed format there is no much problem, but in WEB it's problematic. If the PMI is decided to keep this change, then it should at least iterate on solving the problems the design has. Saving Changes...
Rick Atherton Jr., PMPProject Manager| Johnson & Galyon ConstructionKnoxville, TN, United States
Not a fan at all (logo). I think it loses it's professional edge, feels sophomoric. Saving Changes...
Rick Atherton Jr., PMPProject Manager| Johnson & Galyon ConstructionKnoxville, TN, United States
Oct 06, 2019 6:28 AM
Replying to Eduard Hernandez
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Call me "old", but I find this new logo a total non-sense. I do not know much about branding, but I do know that brands like Coca Cola or KLM have barely changed their logos, making people to immediately recognise them. Let´s see what happens, and the explanations tomorrow.
Having see PMI rollout more of the new revamped PMI brand, a pattern and consistency in their marketing approach is becoming clearer. It seems that creating a brand that is fun, exciting, new, fresh and bold are some of the adjectives that I would use to describe PMI today. The good things is that people are talking about it, whether good, bad or indifferent and that can only be a positive.
Daire
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1 reply by Kiron Bondale
Jan 17, 2020 8:48 AM
Kiron Bondale
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Agreed Daire, and now that a number of Chapters have started to re-vamp their logos incorporating themes which are meaningful to them in the lower right quadrant of the standard logo, it really does grow on you.
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