Project Management

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Will the widespread adoption of prompt engineering commoditize project management skills, or can it help PMs differentiate themselves and command higher value?

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Sarah Philbrick
PMI Team Member
Director, Learning Design & Development| PMI Asheville, NC, United States

Hi PMI Community! I’m Sarah Philbrick, and I work as a Product Manager at PMI with a focus on our learning offerings. As we go on this skill-building journey together, I’m excited to engage in meaningful conversations, explore trending topics, and learn from each other.

Reflecting on one such topic, GenAI and prompt engineering, I am interested to hear your perspective on commoditization vs. differentiation.

Will the widespread adoption of prompt engineering commoditize project management skills, or can it help PMs differentiate themselves and command higher value?

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Ana Hingel Brazil

As an AI enthusiast, I believe its potential goes far beyond being just another tool for specific tasks. Regardless of whether we serve as Project Managers, Agile Leaders, Business Managers, Product Owners, or in any other leadership role, we can all benefit from AI throughout the entire value creation journey—from business ideation and strategic planning to product delivery, growth acceleration, and continuous learning.

In practice, AI enables us to spend less time on operational activities and more time on critical thinking, decision-making, and insight generation. As a result, we are increasingly evolving into skilled reviewers and auditors, capable of validating information, challenging assumptions, identifying risks and opportunities, and responding more effectively to a wide range of situations.

I see AI as a powerful partner that enhances human capabilities, helping us become more prepared, adaptable, and resilient professionals—whether we are navigating stable environments or facing complex and turbulent scenarios. Ultimately, our greatest differentiator will remain our ability to exercise judgment, critical thinking, and leadership, now amplified by the power of AI.

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HUSAM QASIM SAEED SAEED Nasiriyah, DQ, Iraq
May 24, 2024 7:55 AM
Replying to Md. Golam Rob Talukdar
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While prompt engineering may streamline certain aspects of project management, skilled project managers who combine technical knowledge, soft skills, and strategic thinking could be continue to command higher value.

I totally agreed with you, even though adoption of promote engineering are adding value and help to projects managers, however, without project managers that have high level of soft skills, technical experiences and emotional intelligence it will not be very helpful.

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Florencia Ferraris Kassel, HE, Germany

While I don't particularly think Prompt Engineering will commoditize the PM job, I think it's still early to say if it will be a differentiator among employees. I don't think we're at a level yet where employers are familiarized with AI enough to actually appreciate whether an employee is better or worse at prompt engineering.

I also don't think employers concern themselves very much with HOW an employee uses AI as long as it's done ethically.

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David Cashman Program Manager| Ericsson Inc Corinth, Tx, United States

Gen AI and Prompt Engineering will enable PMs to move up the value chain- allowing more time to spend on analysis, insight, decision/action, and stakeholder management vs data collection.

Also, this is a massive leap forward in discovery and use of lessons learned/best practices/historical data that were often documented in a project, stored in a repository, and then never seen again.

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Varghese Kunjumon None Ernakulam, KL, India
Here's a thought experiment:
If every PM has access to the same frontier AI models, the same prompting techniques, and the same project management knowledge, what becomes the scarce skill?
My answer is judgment under uncertainty, knowing which problem deserves attention, whose incentives matter, and when to challenge the AI's recommendation. AI may democratize execution, but it could make strategic judgment even more valuable.
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Anonymous

Prompt Engineering will help the Project Managers to Analyze the project and provide solutions to the client.

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Miguel Jimenez Service Delivery Manager| KIO Networks Mexico, Df, Mexico

Definitly is a tool to be more effective. We can be fasters in our project implementation

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EMILIANO PAZ TABOADA CEO| PROTEGER S.A. Tegucigalpa, Francisco Morazán, Honduras
May 24, 2024 5:41 AM
Replying to Sergio Luis Conte
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With the new generation of generative AI portfolio/program/project manager and business analyst role "are dead" at least in the way they were originally defined. I think a good source to understand that are the two courses on generative AI delivered for free by the PMI, mainly if you see the 3 layer model.
Hello Sergio Luis, Greetings from Honduras. Many professionals note that AI tools can automate routine tasks, but in every project AI empowers project managers to make more strategic decisions. These tools are also very useful for the holistic thinking required in portfolio management.
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Anonymous

I definitely believe that Gen AI can help PMs to be more effective. AI tools can help reduce effort on menial tasks, allowing the PM to concentrate on more complex decision making and analysis.

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Roberto Bacalski Program Manager| American Nurses Foundation Washington DC Metro Area, United States
The adoption of AI may commoditize certain skills like business analysis but the soft skills of interpersonal relations and communication will never be replicated by AI. That is where each individual is unique and their relative skills will set them apart.
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