Project Management

Customer Feedback - Nuggets of Gold

Featuring PMI Southern Ontario Chapter, and PMI Toronto

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Premium Content
PMI Membership
$129 /year
(plus $10 application fee)
Sign up for PMI Membership to view this on-demand webinar and get unlimited access to our library of webinars, time-saving templates and more.
PMI Membership perks include job opportunities, local chapters, respected publications, and standards.   Learn more
Already a PMI Member? Log in now.
Premium Content
PMI Membership
$129 /year
(plus $10 application fee)
Sign up for PMI Membership to view this on-demand webinar and get unlimited access to our library of webinars, time-saving templates and more.
PMI Membership perks include job opportunities, local chapters, respected publications, and standards.   Learn more
Already a PMI Member? Log in now.
61m 30s
Duration
1.00
PDUs
8,458
Views

Overview

What do customers want? They want products! What do customers need? They need features that solve their problems. How do you address your customers’ needs and wants? Find some applied approaches and verified techniques to help you understand your customers better while providing the value they are looking for. 

This webinar will start with defining the 3Rs of listening: relate, reflect and reshape as a technique for you to gather valuable customer insights. We will use this feedback to introduce the value proposition canvas as a tool to analyze your customers’ pains and gains. Once you understand the customer problem, it is time to identify the product features that will address the problem. In the end, you will be able to build the link between your customer, your product and your project, to better position your organization for a successful delivery.
 

 

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Talent Triangle Alignment

This video qualifies for the following PDUs:
 
PMP/PgMP
CAPM
PMI-ACP
PMI-SP
PMI-RMP
PfMP
PMI-PBA
DASM
DASSM
DAC
DAVSC
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Acknowledgements: Heather McLarnon and Angel Hernandez

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