Guessing is not a strategy: How to build decision velocity with AI and real-time data
June 10, 2026 | Live Webinar
E-Literate
Mike Donoghue is a member of a multinational information technology corporation where he collaborates on the communications guidelines and customer relationship strategies affecting the interactions with internal and external clients. He has analyzed, defined, designed and overseen processes for various engagements including product usability and customer satisfaction, best practice enterprise standardization, relationship/branding structures, and distribution effectiveness and direction. He has also established corporate library solutions to provide frameworks for sales, marketing, training, and support divisions.
For people on the go and with a desire to keep a variety of books at their fingertips, there are a number of dedicated e-book readers available for the general public. Amazon has Kindle, Barnes and Noble has Nook, Sony has Reader…the list goes on. Considering how this generation of cell phone users has ramped up to the challenges of new features, uses and applications, many e-book manufacturers are hoping to see if this technology will be similarly embraced some time in the near future.
Admittedly, many handheld devices nowadays can act as e-books, thereby decreasing the perceived need to get yet another piece of portable technology. PDAs and similar components have disadvantages with respect to their inherent technologies, however, and cannot accommodate many adjustments necessary to make a more pleasurable reading experience (for example, image clarity, brightness, etc.). Even current e-book readers have a memory capacity to hold approximately two sets of Encyclopedia Britannica, but customers will need more as we start realizing the potential for how e-book readers can be utilized.
While these readers are a generally agreeable and attractive type of gizmo, common consumers so far are not willing to make the leap into the e-book reader market and create another bulging pocket on their person. Presented as “just as good” as its physical …
Please log in or sign up below to read the rest of the article.
ADVERTISEMENTS
|
"The man who views the world at 50 the same as he did at 20 has wasted 30 years of his life." - Muhammad Ali |