UX Dimension in Your Projects

Agya Pal Singh, PMP has around 23 years of experience in various roles. He currently works as Project Expert-Development for UX HUB APJ, Custom Development in SAP Labs India Pvt. Ltd. He is ased in Gurgaon, India. Agya has a flair for technology, project management, user experience and design thinking.

  CRM   Quality   Requirements Management   Stakeholder Management   Testing/Test Management  

Why should a project manager should get involved with user experience? Customers are ready to pay a premium based on the products and services for improved user experience and satisfaction. With the advent of user-centric design, UX has established methods and practices to achieve optimum productivity and satisfaction. These UX processes can be integrated into the project lifecycle, and project managers can adopt these UX practices as effective tools for better customer engagement and improving acceptability.

Most project managers can apply these techniques in project scope management while collecting requirements and defining scope. This article will enhance your understanding the world of UX and its application during phases of the project lifecycle.

The World of UX
“User experience design (UX, UXD, UED or XD) is the process of enhancing user satisfaction with a product by improving the usability, accessibility and pleasure provided in the interaction with the product.”[1]

If asked to draw a chair, most of us would draw something like this:

Now consider drawing “something comfortable to sit on.” Drawing the good old chair was simple, but in order to draw “something comfortable to sit on” we may need to define the feeling of “comfort” associated with the experience of sitting. A design based on insights may be …

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