Project Sponsor Challenges and Solutions

 

What is the definition of the project sponsor role?

If you have an executive sponsor on your project and you have a documented and agreed upon project sponsor definition, then you are exceptional.

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Why? According to Todd Williams’ (eCameron, Inc) latest white paper titled “Challenges in Executive Project Sponsorship” the lack of project sponsor roles and responsibilities is a major issue. It’s right up there with a lack of engagement, missing change management and the fact that executives don’t even acknowledge that these challenges exist to name just a few.

This executive sponsorship white paper is at the core of our discussion. Todd and I will review the identified challenges and give you the solutions he proposes. You’ll even get his definition of the role of project sponsor.

(This interview was originally published on The Project Management Podcast.)