"Former U.S. labor secretary Robert B. Reich has devised a smart, simple, (and free) diagnostic tool for measuring the health of an organization," writes Daniel Pink in his book Drive. "When he talks to employees, he listens carefully for the pronouns they use. Do employees refer to their company as 'they' or 'we'? 'They' suggests at least some amount of disengagement, and perhaps alienation. 'We' suggests the opposite—that employees feel they're part of something significant and meaningful."
Let me suggest that you listen carefully in your next project team meeting. Do team members talk about the project and their leadership as "they" or "we"? "Theirs" or "ours"?
They or We?
Posted on: July 07, 2011 10:32 AM |
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It is interesting to see how our subconscious mind works at this level that a simple usage of pronouns like we and they can reveal the internal emotion and attachment that an employee has on the company.
Really scary is when the project team refers to the users as THEY. In that case there might be a disconnect between the project objectives and the business objectives.
When project members refer to they in the project it is a 1-2-1 issue to be sorted
When project members refer to they in the project it is a 1-2-1 issue to be sorted
Kwiyuh Michael Wepngong
Community Champion
Financial Management Specialist | US Peace Corps
Yaounde, Centre, Cameroon
Community Champion
Using we show ownership, and they seem to be running from your responsibilities. Thanks for sharing... still valid many years after
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