Why Sponsors Don’t Want to be Sponsors...and What to Do About It

by Mark Mullaly, Ph.D., PMP

Absentee sponsors are a significant problem within the project landscape. Finding a good project sponsor has always been hard. Finding any project sponsor, however, often feels like it is becoming almost impossible. What has happened that has led us to this predicament? And just what should we do about it?

Project Sponsorship: Effective and Productive Engagement Key to Success

by Michael Wood

Project sponsors are more than just a project’s main cheerleader. They might have the largest stake in the project’s success. Let’s re-examine what project sponsors do, what their roles and responsibilities are--and how PMs can leverage them to promote project success.

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