Project Management

The 7 Questions of Change: A Communication Template for Team Driven Initiatives

Featuring

Premium Content
PMI Membership
$129 /year
(plus $10 application fee)
Sign up for PMI Membership to view this on-demand webinar and get unlimited access to our library of webinars, time-saving templates and more.
PMI Membership perks include job opportunities, local chapters, respected publications, and standards.   Learn more
Already a PMI Member? Log in now.
Premium Content
PMI Membership
$129 /year
(plus $10 application fee)
Sign up for PMI Membership to view this on-demand webinar and get unlimited access to our library of webinars, time-saving templates and more.
PMI Membership perks include job opportunities, local chapters, respected publications, and standards.   Learn more
Already a PMI Member? Log in now.
Premium Content
PMI Membership
$129 /year
(plus $10 application fee)
Sign up for PMI Membership to view this on-demand webinar and get unlimited access to our library of webinars, time-saving templates and more.
PMI Membership perks include job opportunities, local chapters, respected publications, and standards.   Learn more
Already a PMI Member? Log in now.
59m 08s
Duration
1.00
PDUs
9,992
Views

Overview

What must we do to bring about a Change initiative as smoothly as possible? Communicate! Communicate! Communicate! How much, and for how long do we do this? Until we get sick and tired of the sound of our own voice – then we take a deep breath and a drink of water and we start all over again. Communication isn’t something that stops and starts; it’s a constant activity before, during and after any Change initiative.

This isn’t exactly news. We sort of get this. I can ask any audience in the world to tell me the ‘secret’ to good Change and they repeat back “Communicate, Communicate and Communicate some more!” as if it’s been forcefully injected into their cerebellum. The problem arises when the questioning becomes a bit more detailed, “What exactly should we communicate?”

The response to that question is usually either a blank stare or the reasonable recitation of the reporter’s standby; Who, What, Where, When, How and Why. Not a bad start. If we’re writing a news article, then these are good solid questions. The Change Management problem requires all of those, and a few others besides. It’s not that the reporter’s questions are a poor tool; it’s just that they don’t address the peculiar psychology of the Change challenge.

Outcomes for the participants.
They will have gained the following knowledge and skills and be able to:

  • Design a communication plan to address the real concerns of the Target Audience
  • Respond appropriately to concerns regarding the Change in order to avoid reinforcing those concerns
  • Install support structures to shorten the transition period
  • Respect the existing status quo before replacing it with another
  • Minimize the pain of change in order to make it easier to embrace
  • Recognize why celebrating a transition is not just a reason to throw a party

NOTE: You must watch videos in their entirety and all the way through to the end for our system to record your viewing activity accurately. Learn more about PDUs on ProjectManagement.com.

Suggested Webinars




Talent Triangle Alignment

This video qualifies for the following PDUs:
 
PMP/PgMP
CAPM
PMI-ACP
PMI-SP
PMI-RMP
PfMP
PMI-PBA
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.50
0.50
0.50
0.50
0.50
0.50
0.50
0.50
0.50
0.50
0.50
0.50
0.50
0.50
Total
1.00
1.00
1.00
1.00
1.00
1.00
1.00

Learn about earning PDUs on ProjectManagement.com


Acknowledgements: Kimberly Whitby, James McCrory and Fred Ulmer

Reviews (243)

Login/join to subscribe
Page:
Page:
ADVERTISEMENTS

"Humor is but another weapon against the universe."

- Mel Brooks

ADVERTISEMENT

Sponsors

Vendor Events

See all Vendor Events