Project Management

Factors, Approaches, Impacts, and Effects of Communication

Pang De Xian’s past experiences include expertise in order fulfillment and continuous improvement projects. He is currently pursuing courses and activities for personal and professional development.

Abstract
Organizational communication in the workplace is crucial to both individual and organizational workflows. Organizations interact significantly with various functional and project stakeholders of diverse structures and cultures in the global economy. Thus, our fluency in conveying our messages affects the fluidity of the messages’ transmissions, and thus the effectiveness of their intentions.

This article outlines a few fundamental factors of communication, and explores how to improve communication by understanding their appropriate approaches and consequent impacts and effects. We will study the appropriate approaches to use based on the consideration of these factors, the probable impacts of the approaches, and the knock-on effects on individuals and teams.

The factors covered in this article include: efficiency and effectiveness, purpose and importance, sensitivity nature, structure and culture, and understanding the audience. The common approaches to communication explored include: push, pull, mass, interpersonal, and interactive. With the myriad choices of mediums available for organizational communication, it is inevitable that how we approach communication will affect the fluency of how we communicate, which impacts the fluidity of transmission flows. This, in turn, impacts the understanding of senders’ and receivers’ intentions and …


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Laurie got offended that I used the word "puke." But to me, that's what her dinner tasted like.

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