Project Management

Avoiding groupthink on long-lived teams

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Long-lived teams are often presented as being superior to their temporary counterparts. The benefits of longevity include the avoidance of wasteful forming-storming-norming cycles, higher levels of trust and psychological safety within the team and a more accurate understanding of what someone means when they communicate with us.

But there is a potential downside to persistent teams which can erode many of these benefits: groupthink.

Groupthink usually refers to a situation where team members prioritize consensus over the quality of a given decision or outcome. We might all disagree with Bob’s recommendation on how to address a project issue, but we value the harmony of the group over the mediocrity of his approach and hence we don’t challenge it. 

According to Irving Janis, the social psychologist who is credited with introducing the term, groupthink tends to occur most often where there are high degrees of cohesiveness, external threats, difficult decisions or isolation of the team from others. These factors are often found on long-lived teams.

So how can we avoid groupthink on long-lived teams?

One countermeasure might be to use Delphi or a similar method of anonymously or simultaneously gathering input from the team. This will reduce the likelihood of any one team member winning a “first to speak” advantage and will provide a structured approach to surface and discuss differing viewpoints.

Another option is to have the group nominate one team member to act as a devil’s advocate. This selection should be made on a per decision basis. Since everyone knows that this team member is responsible for finding weaknesses within a decision it eliminates their fear of being perceived as disruptive. Care needs to be taken in selecting the right team member to play this role. Someone who is likely to have significant interest in the outcomes of a decision might not be the best candidate as they might consciously or unconsciously disqualify the group’s approach to further their own path of action.

Have the foresight to bring someone in from the outside who has no stake in the outcome. This approach can replace the previous suggestion if team members feel that none of them can impartially play the role of devil’s advocate. This method has its own challenges as it might take some effort for the outsider to gain sufficient context to be an effective contributor to the decision.

Finally, breaking the team into two independent groups and having each group develop a recommendation is a very explicit method of eliminating groupthink. Of course, this requires a team which is large enough that such a sub-division is possible. If this approach is used more than once, it is a good idea to have different people in each group for each distinct decision.

When all think alike, the no one is thinking – Walter Lippman

(Note: this article was originally written and published by me in July 2017 on my personal blog, kbondale.wordpress.com)


Posted on: February 21, 2018 08:29 AM | Permalink

Comments (8)

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Rami Kaibni
Community Champion
Senior Projects Manager | Field & Marten Associates New Westminster, British Columbia, Canada
Good One Kiron. I agree and I've seen such situations. Good solutions offered on your end too.

I think this specific subject serves well as an article :-) Think about it.

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Anish Abraham Privacy Program Manager| University of Washington Auburn, Wa, United States
Good insights, Kiron and thanks for sharing this.
I think Delphi technique is a good method to avoid groupthink on long-lived teams.

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Sante Delle-Vergini, PhD Senior Project Manager| Infosys Melbourne, Victoria, Australia
The issues associated with groupthink is interesting. During my MBA thesis on the effects of workforce virtualization, I looked at (among other things) the dynamics of team collaboration at the individual level, but noticed limited research on group dynamics for virtual teams. Perhaps a virtual team may be less prone to groupthink if they are not located in the same room. It seems to be an interesting research topic. Thanks Kiron.

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Kiron Bondale Retired | Mentor| Retired Welland, Ontario, Canada
Thanks Anish, Rami!

Sante, they say familiarity breeds contempt but perhaps it also breeds complacency and groupthink so a bit of virtual separation might not hurt!

Kiron

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Najam Mumtaz Retired Lahore, Punjab, Pakistan
Groupthink occurs when the team members doesn't want a conflict of ideas for multiple reasons and it should be avoided as it suppresses creative thoughts and can lead to poor decision-making and inefficient problem-solving.
Delphi, devil's advocate, having an outsider view and breaking teams in two are some great ideas by Kiron. I would add six thinking hats to the list.
Thank you Kiron for an informative article.

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Karan Shah Bangalore, Karnataka, India
Extremely critical aspect, Kiron.

I would add that if going for other techniques, we need to be aware of a similar issue at the individual level: the Einstellung effect. What it boils down to is that once a person solves a problem in a specific manner, they would not be amenable to other methods of solving the problem (regardless of the efficiency of resolution).

This is critical when choosing the recommended alternatives. Delphi? Make sure to ask for two or more options. Split teams? Make sure to mix the teams up every time. And, as you've already pointed out, the same person should not wear the devil's advocate hat at all times.

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Kiron Bondale Retired | Mentor| Retired Welland, Ontario, Canada
Thanks for the additional ideas, Najam & thanks Karan for introducing me to a new effect which I need to now look up :-)

Kiron

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Eduin Fernando Valdes Alvarado Project Manager| F y F Fabricamos Futuro Villavicencio, Meta, Colombia
Thanks for sharing

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