Managing External Customers: Reality or Pipedream?
byIn these competitive, customer service-focused times, can customers be managed or do they call all the shots?

In these competitive, customer service-focused times, can customers be managed or do they call all the shots?
Sometimes it’s not about who is right or who is wrong--sometimes it may just be asking what’s wrong.
We know that there are huge benefits to an established CRM program--as long as the system users are prepared correctly.
This writers experience with the Disney Institute--the learning arm of the Walt Disney organization--provided fresh approaches in achieving excellence through--and with--people.
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"Far out in the uncharted backwaters of the unfashionable end of the Western Spiral arm of the galaxy lies a small unregarded yellow sun. Orbiting this at a distance of roughly 98 million miles is an utterly insignificant little blue-green planet whose ape-descended life forms are so amazingly primitive that they still think digital watches are a pretty neat idea..." - Douglas Adams |