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In the June issue of PM Network magazine, there is a segment called “From The Top”, which caught my attention. It did so because it is subtitled, “NOT ALL ABOUT THE MONEY” and is focused on what turned out to be a recent PriceWaterhouse (PwC) survey of 1409 CEOs from 83 countries. The extensive set of questions covered topics near and dear to the hearts (and bottom lines) of these CEOs.
I was struck by the fact that the questions probed into areas about which we’ve been blogging for a long time, and I was impressed that PM Network took the time to cover the results which project managers need to see.
Here’s a video from Pwc that describes the survey.
VIDEO
What are the important takeaways for project managers?
When asked what makes for an organization that will be successful in five years, 87% said “Prioritize long-term over short-term profitability”. This speaks to the idea that project managers need to think of their projects’ outcomes in the steady-state, not just the handover.
Another key item, and in fact the featured ‘pull-quote’ in the PM Network piece, is this: 76% of CEOs agree that business success is defined by more than profits. longer view in terms of time , this statistic says that your project sponsors are also interested in the breadth , the scope , the multiplicity of stakeholders , including the community, the environment, the social aspects of the project’s outcome .
You may have noticed that one of the key words in this post is “outcome ”. We often think of “deliverables” and “handovers” and, most dangerously, “the end” of the project, when in fact, what do we do as Project Managers? We enable outcomes.
And those outcomes longevity , and those outcomes serve (and likely also impact ) a multifaceted and increasingly intertwined set of stakeholders. Understanding and planning for these aspects of the longer, broader view of your project’s outcome will make you a better project manager, and make for more successful outcomes - the way that CEOs see it.
Please see the entire survey, "Redefining Business Success in a Changing World ", posted here.
Posted
by
Richard Maltzman
on: August 03, 2016 12:00 AM |
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