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Project managers may have a “rough ride” when it comes to sustainability. As a naturalist, Theodore “Teddy” Roosevelt certainly had a clear vision about sustainability with his “conservation movement”, a social, political, and environmental (sound familiar) movement whose mission is to protect natural resources. The Theodore Roosevelt Conservation Partnership (TRCP), an organization founded on Roosevelt’s principles, is an alliance formed in 2000 with Trout Unlimited until 2002 when TRCP applied for their own tax exempt status. TRCP’s primary mission is to protect quality open spaces for hunting and fishing.
We’ve written and spoken to many attendees of webinars, key notes, workshops and conferences about the Deepwater Horizon Gulf oil spill. In this month’s issue of Fly Fishing in Salt Water (Nov/Dec 2013, Vol. 20 No. 6, pg. 62), there is a brief note titled TRCP Partnership. “The Theodore Roosevelt Partnership (TRCP) and other sport fishing interests have stressed the need for stakeholder input in charting a project-based approach for recovering fisheries and economics affected by the 2010 Deepwater Horizon oil spill. Recreational anglers as well as the Gulf Coast Ecosystems Restoration Council welcomed a vote to adopt a plan outlining recovery efforts both ecological and financial for the Gulf of Mexico in the wake of the oil spill. Projects will help repair habitat degradation that occurred from the spill and address issues affecting the region that date from decades before.” [Emphasis is mine.]
A couple of things stood out in above brief note. The statement includes or infers all of the aspects of the triple-bottom line, financial (or economic), social, and environmental. “The need for stakeholder input” is a very telling phrase for us project managers. The Project Management Institute in its Fifth Edition of the PMBOK® thought that stakeholders were so important that it added Stakeholder Management as the 10th knowledge area. It is rare that PMI® makes additions of this magnitude, so we pay attention. Stakeholders needs have always been important to project success, but those needs are also being driven back into the decision making process for choice of projects. Stakeholders are also becoming more and more concerned with environmental issues which will help to drive more sustainable projects. One of our tips to project managers is to become aware of those issues and take advantage of that awareness to avail themselves of opportunities in this emerging project area.
“A project-based approach for recovering fisheries and economies” is a reality. Wouldn’t we want to both be aware of the issues and be able to speak the language of sustainability in project management (SiPM™)? Again, forewarned is forearmed! As project managers, the more information we can accumulate on a particular area of interest, the more we can differentiate ourselves to take advantage of new opportunities. One of the key phrases in the note is “…address issues affecting the region that date from decades before.” Not only is the relatively recent oil spill creating projects, but the potential of decades of damage will also drive projects. If all of these projects are to be successful, it is my assertion that we will need knowledgeable project managers, to smooth out their sustainability ride.
PMBOK® and PMI® are registered trademarks of the Project Management Institute
SiPM™ is a trademark of EarthPM @2013
Posted
by
Dave Shirley
on: November 15, 2013 09:13 AM |
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