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Date
In our book, Green Project Management, we included an entire chapter on life-cycle assessment (LCA). As a matter of fact, we went even further to work with Dr. Mary Ann Curran, the director of the US EPA’s LCA research program at the National Risk Management Research Laboratory in Cincinnati, Ohio. And, Dr. Curran wrote the foreword to our book. That’s how important we believe the connection between LCA and sustainability.
Recently we read an interesting article about the efforts of Levi Strauss & Company to take that next step and develop their own LCA tools, to better measure their unique inputs, outputs and to better understand and track the impacts of products from the design stage to end-of-life. “Levi’s is working to take LCA out of the sustainability silo and into the design room. The company's clothing designers are using its Evaluate tool on a daily basis to make decisions about things like fabric choices, washes and dyes.”
They are using their tool “Evaluate to reach down to the material level to assess the impacts of various components” to be able to make informed decisions. Levi designers are evaluating fabric sustainability early in the process to be able to make choices prior to the design process. According to Paul Dillinger, senior director of global design for Levi's Dockers brand, “Now we have 16 core fabrics we'll put through the tool to further hone the assortment -- so all that information will be available to us prior to the design process. Rather than audit our choices later, this gives us a chance to start off with the right fabrics." As we have always said, like quality, greenality needs to be planned in, not inspected in.
Levi’s is not unique, other companies like Canon, Kraft and Mazda are also doing work in the LCA arena prior to product design. In our book, we used Proctor and Gamble as an example of a company using LCA tools to view their products holistically. Nike is another company who is using, and has been using for a while, LCA in the apparel industry. When you look at Kraft – food industry, Levis and Nike – apparel industry, and P&G in the consumer goods industry, the use of these tools is wide-spread and pervasive, a good thing.
Chapter 10 of our book is about waste reduction and our 4-Ls, Lean, Learn, Linked and Lasting. The aforementioned companies make the same connections we do, between LCA and the 4-Ls. They are approaching sustainability in a holistic way, considering their entire footprint. One example of this approach is Levi’s use of “Waterless Jeans” process. According to the company it has saved 172 million gallons of water since introducing the process in 2010.
We certainly are encouraged with these holistic, LCA, approaches to sustainability. These are all projects and the more familiar today’s project manager is with these processes the better. We believe that Green Project Management is the future and we, as PM ourselves, want to be on the leading edge of it.
Posted
by
Dave Shirley
on: May 26, 2012 09:43 AM |
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